Senior SEO guidance for complex situations.
When you need strategic SEO expertise at a senior level — not a junior account manager reading from a playbook — I provide direct, clear, and actionable advisory.
What This Involves
Every element is part of a wider system
Each component is designed to generate compounding results over time — not isolated deliverables that sit idle.
Strategic SEO Advisory
Board-level and C-suite SEO guidance — helping leaders understand what matters, what to prioritise, and what to ignore.
In-House Team Support
I work alongside your existing team as a senior independent advisor, raising the quality of strategy and execution without replacing your people.
Migration Planning
Expert guidance for site migrations, redesigns, and platform changes — ensuring you protect organic visibility during transition.
Competitive Intelligence
Deep analysis of competitor strategies, keyword positioning, and market dynamics to inform your approach.
Technical Architecture Review
Assessment of your site's technical foundation with specific, implementable recommendations for developers.
Ongoing Strategic Reviews
Quarterly or monthly strategy sessions that keep your SEO programme aligned with business objectives and market changes.
How I Approach This
Every engagement follows a structured, outcome-focused framework.
The Conversation
An honest, direct dialogue to establish whether the engagement makes sense for both parties. I listen, assess, and tell you plainly whether I am the right person to help.
The Review
A structured assessment producing a clear picture of what needs to be built, what it involves, and what it will cost. No surprises.
The Engagement
Projects scoped and delivered against defined outcomes. You have direct access to me throughout — no hand-offs, no disappearing acts.
Working on something ambitious?
Let’s talk about what I can build for you.